{"id":607,"date":"2023-12-19T09:02:12","date_gmt":"2023-12-19T09:02:12","guid":{"rendered":"https:\/\/creativecooling.com\/?p=607"},"modified":"2023-12-20T14:23:27","modified_gmt":"2023-12-20T13:23:27","slug":"koude-koffie-in-nieuwe-starbucks-verpakking-koelt-in-coolers-van-creative-cooling-group","status":"publish","type":"post","link":"https:\/\/www.creativecooling.com\/fr\/koude-koffie-in-nieuwe-starbucks-verpakking-koelt-in-coolers-van-creative-cooling-group\/","title":{"rendered":"Koude koffie in nieuwe Starbucks-verpakking koelt in coolers van CCG"},"content":{"rendered":"
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Koude koffie in nieuwe Starbucks-verpakking koelt in coolers van Creative Cooling Group<\/h1>\n <\/div>\n <\/div>\n
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<\/a>><\/span> Koude koffie in nieuwe Starbucks-verpakking koelt in coolers van CCG<\/a><\/p>\n <\/div>\n <\/div>\n

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Antwerpen, Belgi\u00eb, 2023<\/h5>\n

Om de koude koffies van Starbucks sterker in de markt zetten in Belgi\u00eb en Luxemburg kiest distributeur Solinest voor onze promotionele coolers van Creative Cooling Group. In totaal goed voor 250 nieuwe coolers, helemaal op maat gemaakt voor \u2019s werelds grootste koffieketen.<\/strong><\/p>\n

Om ecologische en wettelijke redenen zitten de gekende bekers van Starbucks voortaan in een\u00a0nieuwe verpakking<\/strong>, in flesjes. Sinds enkele jaren hanteert distributeur Solinest secondary placement voor de koude koffies van Starbucks. Dat wil zeggen dat de koffies\u00a0extra exposure<\/strong>\u00a0krijgen in een promotionele cooler op de juiste plaats, op het juiste moment in de winkel. Voor de productie en personalisatie van de coolers kiest Solinest voor Creative Cooling Group. ????<\/p>\n

Duurzaam alternatief voor hout, volledig recycleerbaar<\/h2>\n

Het resultaat zijn\u00a0250 coolers<\/strong>, volledig in het jasje van Starbucks. Met creatieve oplossingen voor de uitdagingen. \u201cHout is een belangrijk huisstijlelement van Starbucks\u201d, geeft onze International Salesmanager Paul Wouters als voorbeeld. \u201cOm de coolers even duurzaam, maar\u00a0prijstechnisch interessanter<\/strong>\u00a0in de markt te zetten, hebben we bewust gekozen voor een nieuwe printtechniek die het reli\u00ebf van hout imiteert. Bovendien is dit materiaal volledig recycleerbaar,\u00a0wat de prijs halveert<\/strong>.\u201d<\/p>\n

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\u201dSuper van kwaliteit\u201d<\/h2>\n

Het is deze manier van meedenken die in de smaak valt bij Solinest. \u201cCreative Cooling Group\u00a0kent zijn dossier en machines<\/strong>. De coolers zijn niet alleen mooi, maar ook super van kwaliteit\u201d, ervaart Guillaume No\u00ebl, National Field Manager van Solinest Belgilux. \u201cTegelijk zorgt Creative Cooling Group ervoor dat de coolers tot in de winkelpunten geraken. De eerste reacties van de winkels op deze nieuwe coolers klinken alvast zeer positief.\u201d<\/p>\n

\u201cDe promotionele coolers zorgen voor flinke verkoop.\u201d<\/h4>\n

Guillaume No\u00ebl van Solinest<\/h4>\n

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Tot 250% meerverkoop volgens GfK-data<\/h2>\n

Guillaume No\u00ebl onderstreept het belang van promotionele coolers voor Starbucks. \u201cKoude koffie is een\u00a0impulsproduct<\/strong>, ready to drink. We kiezen dan ook bewust voor winkelpunten met veel passage van jongeren en jongere werknemers. Dicht bij een school of universiteit bijvoorbeeld. In Belgi\u00eb en Luxemburg voorzien we 125 vaste coolers voor winkelpunten met veel potentieel gedurende het hele jaar door. En 125 seizoenscoolers voor de maanden april tot oktober, aan de kust bijvoorbeeld. Want het is nu eenmaal een product dat het beter doet bij mooi weer.\u201d<\/p>\n

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Fier<\/h2>\n

Guillaume No\u00ebl windt er geen doekjes om. \u201cDe promotionele coolers zorgen voor flinke verkoop.\u201d En dat versterkt onze ambitie \u2018Bridging brands with people<\/strong>\u2019 van Creative Cooling Group. \u00a0\u201cTuurlijk zijn we fier om voor Starbucks te mogen werken\u201d, reageert Paul Wouters. \u201cOmdat het een mooie erkenning is voor onze visie: de noden van de klant begrijpen en meedenken van a tot z. Van ontwerp tot prijsoptimalisatie en inpluggen op de winkelvloer.\u201d<\/p>\n

Thanks Guillaume No\u00ebl to share your cool story. Grateful.<\/em><\/p>\n <\/div>\n

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Meer weten over de mogelijkheden van gepersonaliseerde promotionele plug-in display coolers?<\/h2>\n

Ontdek onze cooling solutions<\/a>. En hoe ze de verkoop van jouw product of merk kunnen boosten.<\/p>\n

At the right time, at the right place.<\/p>\n <\/div>\n

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